Special figures:
14
Number of our customers included in Fortune 100
35
New products and services we have signed
410
Million TL innovation-based turnover
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As the Binovative team, we bring over 20 years of experience and have delivered numerous innovation projects across diverse industries. Our expertise is rooted not only in theory, but also in real-world execution.
Establishment of an in-house entrepreneurship and open innovation management system for a company among Turkey's largest food producers and distributors. Development of new products, services, and business models in various food production and distribution areas.
Because it directly impacts public health, the food industry operates within a constant equation of regulations, prices, and customer expectations. Meeting the varying expectations of different customer segments for the same products requires the industry to regularly monitor social and economic trends. Products with longer shelf lives, products requiring special storage and transportation conditions, the increasing demand for healthier and more biological products, the development of e-commerce, and price pressures are constantly pushing companies operating in this sector to develop new business models. The integration of digital technologies into business processes through in-house entrepreneurship initiatives and collaborations with startups operating in their respective fields are positively impacting the industry's new product development and commercialization timeframe.
SOLUTIONS WE DESIGNED
1
Determining the company's innovation competence and preparing a report
2
Preparation of innovation management system and processes
3
Determining the short, medium and long-term innovation strategy for the food sector
5
Launching an in-house entrepreneurship program and developing ideas collected from employees into projects
4
Design of a system that will enable the online management of ideas coming from within and outside the institution.
6
Commercialization of products and services accepted by senior management by launching them on the market
7
Initiating the collaboration process with startups by implementing the open innovation management system
8
Organizing periodic promotions and demo days to meet with startups
9
Annual monitoring and reporting of the company's progress in this area
Examples of our work:
Our team's experience in this field:
Dry | Taste | Maret | Pastavilla | Level Marketing
Food and Innovation
Despite its unique dynamics, the food sector is affected by developments in the agriculture and livestock sectors. Regional tensions, such as the recent Russia-Ukraine incident, can negatively impact the food supply chain. Increasing consumer awareness and expectations in the food sector highlight the need for the sector to continuously monitor innovations in both production and distribution.




